Usability | UI/UX Design Services | InWhiteLine Studio India

Know what your users want with Usability Testing

Identify usability issues and validate product assumptions to build easy to use products for your users

What is Usability Testing?

Websites/apps are often built on assumptions made by designers, developers and managers about the users and their needs. Usability Testing is a method of testing a product or service at various stages of design and development with actual users, to ensure the product is useful and easy to use.

Usability Testing is evaluating a product or
service’s overall experience by testing it
with representative users

Want to eliminate all the guess work and assumptions around your product?

Or feel like there is a huge mismatch between business goals and user expectations?

Already have a product and want to improve it?

Why do you need Usability Testing?

Testing websites/apps with actual users, at different stages of design and development, can help teams and managers identify significant problems and issues with the website/app.

Unbiased feedback from the users can help companies deliver the right features to end-users, saving companies a significant amount of time, effort and money.

What are the benefits of Usability Testing?

Usability Testing is useful in identifying gaps in the functionality of a website/app vis-a-vis user’s expectations from the website/app. It helps companies measure their product’s effectiveness, efficiency, and satisfaction among other qualitative and quantitative usability metrics.

Get unbiased real user feedback on your product

Validate the product’s user experience and satisfaction

Identify critical problem/issues with your product

Check if the product design is matching business decisions to real-world use

Some fun fact about Usability Testing

How is Usability Testing conducted?

This is a method to evaluate how easy and useful it is to use a website/app. The test is conducted by usability experts with real users to measure how useful and intuitive the website/app is to use.